Resume

Bachelor of Science, Graphic Design • Emphasis in Advertising and Fine Arts

WOW Sports / BigMouth Inc.

Serve as sole designer and licensing project manager for BigMouth Inc., concurrently managing 138 active licensed programs across Universal Studios (Jaws, Jurassic Park, Shrek, Minions), NFL, and Squishmallows, owning concepting, design, tech packing, sourcing, quoting, testing, and product finalization end-to-end
Self-taught navigation of all licensor approval portals; act as primary point of contact for licensors, managing submission workflows and timelines independently across all programs
Simultaneously manage full product lifecycle for 106 active inline SKUs across novelty inflatable and outdoor water sports categories
Design exclusive retail assortments for major national accounts including Walmart, Sam's Club, Kohl's, Dick's Sporting Goods, CVS, Aldi, Tractor Supply, HEB, Albertsons, and Bucky's
Delivered a 19-piece Walmart drinkware assortment, concepted, tech packed, quoted, sampled, and approved, within a two-week deadline
Contribute to product development for WOW Water Sports line, including premium backyard water slides, high-end pool floats, and floating dock systems; serve as product testing lead across both brands

September 2022 – Present

Oriental Trading Company

Contributed to design of 8,000+ exclusive SKUs annually across Party, Seasonal, Education, Licensed, Wedding, and Faith categories, supporting a product portfolio with $150M+ in revenue impact
Managed full product lifecycle from concept through production, coordinating design, sourcing, and cross-functional alignment with a 20+ person merchant team
Co-led a 3-person initiative to streamline department workflows and establish a scalable process framework, adopted company-wide as the remote work operating model during COVID-19 in 2020
Developed promotional product lines for the annual Berkshire Hathaway Shareholders Meeting, designing exclusive merchandise sold at one of the most recognized corporate events in the country
Represented the product development team at the National Stationery Show in New York City to identify emerging trends, materials, and market opportunities
Delivered high-volume, fast-turnaround product development in a collaborative studio environment alongside 20+ designers

May 2016 – September 2022

Digital Express

Rebranded Digital Express from the ground up, logo, brand standards, website, social media, and advertising, modernizing the company’s identity and supporting $6.7M in annual revenue
Managed client projects end-to-end from creative brief through production-ready file delivery
Trained and supervised production associates, overseeing scheduling and quality control across all print orders

October 2011 – May 2016

Compact Creative

Led design, development, and delivery of branding, marketing, and print projects for multiple clients simultaneously
Managed all client relationships, project timelines, and business operations independently

May 2011 – May 2016

Work Experience

Product Development: Physical product lifecycle management, concept development, trend forecasting, competitive market research, retail assortment planning, SKU management
Sourcing & Production: Vendor coordination, overseas sourcing, manufacturing specifications, packaging development, print production, press-ready file prep
Licensing & Retail: Licensed IP program management, licensor portal navigation, tech packing, product testing, retail account assortment planning, national account development
Collaboration & Process: Cross-functional team leadership, merchant team alignment, workflow process development, remote team coordination
Software: Adobe Illustrator, Photoshop, InDesign, Acrobat; Microsoft Word, Excel, PowerPoint